The Drum Awards for Marketing EMEA

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05 Jun 2025

2 min read
How Hasbro revived Peppa Pig with viral pregnancy announcement
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05 Jun 2025

6 min read
How JCB rebranded with ‘Better with Omotenashi’
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05 Jun 2025

4 min read
Revealed: How Estée Lauder’s AI-driven transformation boosted revenue by 36%
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05 Jun 2025

5 min read
Inside Rescuerama’s vira TikTok success
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05 Jun 2025

5 min read
Inside Bupa’s bold campaign to dismantle exclusion in disability representation
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05 Jun 2025

5 min read
How Sela’s innovative campaign literally boosted global football visibility
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05 Jun 2025

7 min read
Inside Ireland’s surprising Halloween homecoming campaign
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13 Jun 2024

5 min read
Explaining the 200th anniversary relaunch that will keep the RNLI afloat
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13 Jun 2024

5 min read
Kids who cook are less picky eaters. Play-Doh Restaurant of Imagination solved this
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13 Jun 2024

5 min read
‘Sat-Cif-faction’ rode the #CleanTok wave to be Unilever Homecare’s most viral campa...
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13 Jun 2024

6 min read
Inside LeaseLoco’s journey from data complexity to leasing simplicity
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13 Jun 2024

3 min read
How Vanish represented autistic experiences with heart-warming, stain-removing spot
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13 Jun 2024

6 min read
​Movember’s drive to tackle male suicide worked. Inside the award-winning campaign
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13 Jun 2024

5 min read
Travel’s great. Booking’s not. Travelport’s 7 Wonders Challenge had the answer
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13 Jun 2024

6 min read
Norwich City x World Mental Health Day. Inside a campaign proving sport can do more
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13 Jun 2024

5 min read
A pre-loved clothing campaign helped keep teens off train tracks. Here’s how
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13 Jun 2024

7 min read
How E-FWD Thinking helped drive the energy transition
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13 Jun 2024

7 min read
Paddy Power, prostates and darts. A closer look at partnership bullseye
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13 Jun 2024

2 min read
This campaign to save pollinators put homeowners in ‘Rewilding Mode’
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13 Jun 2024

7 min read
How onion farming sold Swedes on abstract 5G benefits
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13 Jun 2024

3 min read
​How the P&O Ferries rebrand showed travellers ‘There Is Another Way’
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13 Jun 2024

6 min read
​Tommy and Binance launched the first-ever reality show in the metaverse - here’s how
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13 Jun 2024

5 min read
Can ‘joy’ sell Gen Z on wine? This award-winning campaign suggests so
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13 Jun 2024

6 min read
This campaign painted the UK pink to celebrate Barbie. Here’s how they did it
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13 Jun 2024

7 min read
How a rebrand from Edinburgh’s ‘other’ university got students saying ‘Must Be Nap...
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13 Jun 2024

6 min read
Why chicken shops were vital to Oreo’s UK cultural strategy
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13 Jun 2024

7 min read
How Goat Agency and ODEON brought the cinema experience to TikTok
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