B2B World Fest

B2B World Fest is back. And this time it's personal. The 2025 edition will be kicking off in London on November 4, so grab your ticket to join the industry's sharpest minds. Join the world’s biggest B2B marketers by grabbing your ticket.

17 Oct 2025

7 min read
Dear Diary: My new agency works in social 4.0... I’m not saying what that is yet
Julie Seal ,
Creative director, founder ,
Freelance

10 Oct 2025

6 min read
AI search and social influencers are the new go-to sources for B2B buyers
Jennifer Faull ,
Deputy Editor ,
The Drum

17 Mar 2025

3 min read
M&S is a cereal winner because it listened to social
Layla Revis ,
Vice-president of marketing ,
Sprout Social

11 Dec 2024

8 min read
2B or not B2B – there’s no question: how to get on board the B2B brand boom
Maria Greaves ,
Assistant editor - branded content ,
The Drum

04 Dec 2024

13 min read
WSJ CMO Sherry Weiss on the power of speaking the language of the CFO in B2B
Kendra Barnett ,
Associate Editor ,
The Drum

21 Nov 2024

4 min read
The 7 codes that make B2B brands meaningful
Gordon Young ,
Editor-in-Chief ,
The Drum

18 Nov 2024

7 min read
Cos Mingides on making the business case for brand investment in B2B
The Drum Team ,
Editorial ,
The Drum

15 Nov 2024

11 min read
Why B2B marketers are at a critical crossroads (and what they can do about it)
The Drum Team ,
Editorial ,
The Drum

29 Aug 2024

3 min read
Join the B2B revolution: The Drum’s B2B World Fest goes global
The Drum Team ,
Editorial ,
The Drum

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