Indie Agency 100:
The world’s hottest independent agencies

Independent agencies are having a moment. Unconstrained by holding groups, they’re moving fast, taking risks and setting new standards in creativity and innovation. At The Drum, itself a proud indie, we believe these shops are perfectly placed to seize today’s opportunities – and shape the future of the industry.
That’s why we’ve created the Indie Agency 100: the definitive guide to the most exciting independents in 2025. From bold startups just getting off the ground to established trailblazers still not getting the credit they deserve, our editorial team has identified 100 agencies that represent the energy, vision and disruptive spirit powering the indie movement. These are the agencies to watch, to envy, and perhaps even to buy (if, indeed, they were ever for sale).
Scroll on to discover who made the cut – and why 2025 belongs to the indies.
<span class="td-icon td-icon--email" style="color: #000"></span> </a> </li> </ul> </div> " list-link="" list-type="company" pagination="" :list-data="[{"companyName":"Sunday Treat","url":"\/profile\/sundaytreat","clients":[],"location":"Greater London United Kingdom","yearFounded":2021,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/sundaytreat-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"9f03a1a3-6e7a-433f-9374-a6234a86a1e5"},"showReel":{"provider":"vimeo","identifier":"995001988"},"featured":[],"recommendedData":{"recommended":true,"clientRated":true,"ranked":false,"awarded":false},"paid":"true","topExecutive":"Gulliver Moore","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"In January 2025, London-based video agency Sunday Treat was honored with Agency of the Year at The Drum Awards, building on its reputation for imaginative, high-energy storytelling . Founders Gulliver Moore and Oliver Clubb continued pushing creative boundaries with a standout focus on immersive video production and expanding their climate-friendly ethos."},{"companyName":"Lesniak Swann","url":"\/profile\/lesniak-swann","clients":[],"location":"Greater Manchester United Kingdom","yearFounded":2002,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/alexandmark.jpeg","bucket":"thedrum-user-assets-prod","mediaGuid":"708c03ea-900e-4f29-9f73-d708335f727f"},"showReel":{"provider":"youtube","identifier":"pMrRdcHIdf8"},"featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":false,"awarded":true},"paid":"true","topExecutive":"Alexander Swann","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"The B2B marketing agency, which is based out of Stoke-on-Trent and specializes in construction, engineering and hi-tech manufacturing sectors, recently secured B Corp certification, expanded its team by nearly doubling headcount and grew net revenue by approximately 30% through new account wins with Promat (Etex Group), Alsecco and Genuit."},{"companyName":"Tangerine Communications","url":"\/profile\/tangerine-pr","clients":[],"location":"Greater Manchester United Kingdom","yearFounded":2002,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/tangerine-1730206938.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"90616c75-80d3-4d11-b377-1d9ddcd6f93c"},"showReel":"","featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":true,"awarded":true},"paid":"true","topExecutive":"Sam Gregory & Mary Harding","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Tangerine Communications, a Manchester-based PR and social agency, achieved significant milestones in 2025 that underscored its creative prowess and strategic growth. The agency was appointed by Horlicks to lead the PR and social media campaign for the 2025 launch of Horlicks Kids Chocoland, following a competitive pitch. Additionally, Tangerine expanded its B2B and corporate offerings by launching a new tech and real estate-focused unit, led by Anna Heyes, former founder of Active Profile."},{"companyName":"RPM","url":"\/profile\/rpm","clients":[],"location":"Greater London United Kingdom","yearFounded":1993,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/rpm-logo-2021-black-main.png","bucket":"thedrum-user-assets-prod","mediaGuid":"87436c01-6fc2-4a41-b658-cfdaa9a27f84"},"showReel":{"provider":"vimeo","identifier":"951884579"},"featured":[],"recommendedData":{"recommended":true,"clientRated":true,"ranked":false,"awarded":true},"paid":"true","topExecutive":"Hugh Robertson","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"RPM, a full-service Broadway and live entertainment marketing agency, continues to deliver innovative campaigns for major productions with a portfolio including acclaimed shows like Moulin Rouge! The Musical, Chicago, and Death Becomes Her. RPM is recognized for its creative services encompassing branding, production design, promotions, community partnerships, social media, and media planning."},{"companyName":"Macias Creative","url":"\/profile\/macias-creative","clients":[],"location":"Miami-Dade County United States","yearFounded":2005,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/cream-red-bg-v495e6907-f71e-4f96-a922-efcf1e096faa.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"4aa8295a-ed4d-4812-9932-62ac997190c9"},"showReel":{"provider":"vimeo","identifier":"1115936649"},"featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"true","topExecutive":"Alex Mac\u00edas & Marcos Mac\u00edas","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"The Miami-based creative agency is known for culturally rooted storytelling and local relevance and, in March 2025, collaborated with the Miami Film Festival on the \u2018Big Characters Deserve Big Screens\u2019 campaign, producing both the festival trailer and accompanying poster design inspired by Magic City\u2019s vibrant hues and cinematic spirit."},{"companyName":"PrettyGreen","url":"\/profile\/prettygreen","clients":[],"location":" United Kingdom","yearFounded":2008,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/unknown.png","bucket":"thedrum-user-assets-prod","mediaGuid":"49993760-e05f-4051-88a4-b74df1079cfc"},"showReel":{"provider":"vimeo","identifier":"649571276"},"featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":true,"awarded":true},"paid":"true","topExecutive":"Mark Stringer","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"In 2025, creative comms agency PrettyGreen continued to blaze its trail, crowned Independent Agency of the Year at the Alliance of Independent Agencies Awards and named one of The Sunday Times\u2019 Best Places to Work, buoyed by standout initiatives like paid four-week sabbaticals and its \u2018A is for All\u2019 inclusivity framework. The agency also scored a high-impact win with Hasbro\u2019s \u2018Mummy Pig Breaks the Internet\u2019 Peppa Pig pregnancy campaign, generating record-breaking virality and cross-channel cultural buzz."},{"companyName":"The Romans","url":"\/profile\/the-romans","clients":[],"location":"Greater London United Kingdom","yearFounded":2015,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/asset-31-2x-vb91e7478-da98-4450-ab05-08fc16497b99.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"b4635fee-ffe9-4c34-9dbe-ff2234cdbbd5"},"showReel":{"provider":"youtube","identifier":"B9jq9FTLbAc"},"featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":false,"awarded":true},"paid":"true","topExecutive":"Joe Mackay-Sinclair","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"In 2025, The Romans expanded its creative footprint by opening its first permanent Middle East headquarters, anchoring its regional presence with a co-working creative hub to support talent and client collaboration across MENA. In the UK, Jack Colman and Beth Arnold from The Romans clinched the UK Young Lions PR title for their clever \u2018The Handmaid\u2019s Tail\u2019 campaign for Cats Protection. Meanwhile, its New York office continued to gain traction in its third year, growing to a 23-person creative team that delivered hit projects such as Banter\u2019s packed holiday launch, a Drew Barrymore\u2013led UGC campaign for Ring and a 50% share-of-voice surge for Mezcal Union."},{"companyName":"Klick Health","url":"\/profile\/klick-health","clients":[],"location":"Toronto Canada","yearFounded":1997,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/klick-health-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"e0b086d3-bded-4536-a59a-b0b90d1988fe"},"showReel":{"provider":"youtube","identifier":"wwmoo967U98"},"featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":true,"awarded":true},"paid":"true","topExecutive":"Lori Grant","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"The global commercialization partner for life sciences, with offices across North America, London, S\u00e3o Paulo and Singapore, was named Independent Agency of the Year by Clio Health for a third consecutive year and made history as the first health agency honored as Independent Agency of the Year by The One Show. That same month, it clinched Agency of the Year at the New York Festivals, with major wins including the Grand Award for its animated short \u201847\u2019 for Caf\u00e9 Joyeux."},{"companyName":"Republic of Imagination","url":"\/profile\/republicofimagination","clients":[],"location":"","yearFounded":2025,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/pim-3.png","bucket":"thedrum-user-assets-prod","mediaGuid":"f109a5ef-35a4-4983-87c9-82e93be20a64"},"showReel":"","featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Julie Seal","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"In mid-2025, former Meta Creative Shop alumni Julie Seal launched Republic of Imagination, a craft-driven social agency designed to elevate brand storytelling by partnering with 10 million creators \u2013 illustrators, animators, typographers, CGI artists, comedians and more \u2013 selected for creative skill, not follower count. Even before its official launch, RoI had secured two significant clients and has engaged with the likes of Meta, Pinterest, TikTok, Google, Amazon and Diageo."},{"companyName":"Story Shop","url":"\/profile\/story-shop","clients":[],"location":"Glasgow City United Kingdom","yearFounded":2020,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/storyshopltd-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"a3b8e2a6-2752-46b6-b303-31acb6fd09f1"},"showReel":"","featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Scarlett Hollerin & Gregor Hollerin","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Glasgow\u2019s agile creative PR agency Story Shop fortified its profile in 2025 with the win of hospitality brand The Social Hub as its global PR agency. The agency also works with major national and international brands, including Dishoom, Innis & Gunn, Scottish Rugby and the Glasgow 2026 Commonwealth Games, and continues to fuel momentum with purpose-driven clients Brewgooder, Bruichladdich and the Maclean Brothers, who it recently helped raise over \u00a31m for clean water projects in Africa."},{"companyName":"Distinction Agency","url":"\/profile\/distinctionagency","clients":[],"location":"Orange County United States","yearFounded":2018,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/distinctionagency.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"b7d19a80-bb86-4de3-ba42-051d05083549"},"showReel":"","featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Alex Onaindia","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Specializing in athlete and influencer marketing, strategic brand partnerships, experiential events, social media campaigns and public relations, Distinction helps athletes, creators and brands connect through authentic storytelling and dynamic content. In 2025, the agency marked its first appearance at Cannes Lions, signaling its growing influence in the global creative community."},{"companyName":"Talented.Agency","url":"\/profile\/talentedagency","clients":[],"location":"Bangalore Division India","yearFounded":2022,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/t6d-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"c608db79-835b-481e-b5a7-e370f506daea"},"showReel":"","featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Gautam Reghunath","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Bangalore-based Talented Agency continued to redefine India's creative landscape with bold, culturally resonant campaigns. The agency secured two Silver Lions at Cannes for its innovative 'Razz' campaign, which challenged conventional formats and storytelling. Its portfolio expanded with high-profile clients like Britannia, Urban Company, and BigBasket, while also launching impactful campaigns such as 'The Biscuit that Grew Up in Tamil Nadu' for Britannia Milk Bikis."},{"companyName":"Wonderhood Studios","url":"\/profile\/wonderhood-studios","clients":[],"location":"Greater London United Kingdom","yearFounded":2018,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/wonderhood-studios-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"4e954ec2-8973-41d0-9517-b0d6442ada48"},"showReel":"","featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":true,"awarded":true},"paid":"false","topExecutive":"David Abraham","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Wonderhood Studios made substantial moves in 2025, promoting long-time hires Stacey Bird and Jack Croft to executive creative directors to nurture \u201cbanging ideas\u201d across its work. The firm augmented its creative firepower in August with seasoned additions from BBC Creative and We Are Social \u2013 Holly Nash, Alysha Radia, Sophie Crean \u2013 as well as emerging talent Coel James and Chiara Piccirillo, all joining to expand capabilities across campaigns for Ineos, Waitrose, The King\u2019s Trust and more."},{"companyName":"BarkleyOKRP","url":"\/profile\/barkleyokrp","clients":[],"location":"Jackson County United States","yearFounded":1964,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/barkley-okrp-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"91931a8a-4fe1-481d-b4ac-43763448b0cb"},"showReel":"","featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Katy Hornaday","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Notable campaigns for the full-service agency, which was formed in 2024 through the merger of Barkley and OKRP, include the AI-driven \u2018106.3 FM The Fizz\u2019 for Slice, which generated over 119m impressions and 45,700 online streams. The agency also launched MissionOne Media, a standalone media agency, and promoted its CCO, Katy Hornaday, to CEO."},{"companyName":"David&Goliath","url":"\/profile\/davidgoliath","clients":[],"location":"Los Angeles United States","yearFounded":1999,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/AdAge318x200.jpeg","bucket":"thedrum-user-assets-prod","mediaGuid":"45039061-5a7e-4323-a0d6-bc17e8e430aa"},"showReel":"","featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":true,"awarded":false},"paid":"false","topExecutive":"David Angelo","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"The El Segundo-headquartered full-service creative agency was appointed creative agency of record for Finance of America earlier this year, tasked with delivering a 360\u00b0 brand repositioning campaign highlighting home equity solutions for the 55+ demographic."},{"companyName":"Rethink Toronto","url":"\/profile\/rethink","clients":[],"location":"Toronto Canada","yearFounded":1999,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/rethink-logo-1706882140.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"07dfcd89-a362-4574-8101-ceb484280284"},"showReel":"","featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":true,"awarded":true},"paid":"false","topExecutive":"Aaron Starkman","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"The Canadian agency, with offices in New York, Toronto, Vancouver and Montreal, has spearheaded a breakout creative year in 2025. Its bold \u2018See My Name\u2019 initiative for Molson Coors \u2013 originally sparked from a casual Slack brainstorm \u2013 earned multiple Lions at Cannes and Gold Cube accolades at ADC, while boosting sales by over 5.8% nationwide and 15.2% in Ontario. Meanwhile, its \u2018Can\u2019t Unsee It\u2019 Marvel-styled trailer for Heinz also captured top-tier award recognition."},{"companyName":"Too Gallus","url":"\/profile\/too-gallus","clients":[],"location":"Glasgow City United Kingdom","yearFounded":2015,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/too-gallus-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"bb368baa-a70c-4489-bf75-79ea9ea67239"},"showReel":"","featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Barrington Reeves","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"In 2025, Glasgow-based agency Too Gallus further cemented its reputation for fearless creative craftsmanship by delivering a striking rebrand for Skintruth that revamped its tone, packaging, and identity across 110 SKUs, an effort that helped the brand surpass its entire 2024 revenue within just one month. That same year, following a nod as 2024 Design Agency of the Year , it released bold work for clients lincluding Pandora, Disney and The Glenrothes."},{"companyName":"Tombras","url":"\/profile\/tombras","clients":[],"location":"Knox County United States","yearFounded":1946,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/cFkMk_OM.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"eab9b3e2-6116-4426-b958-6af89164a15e"},"showReel":"","featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":true,"awarded":false},"paid":"false","topExecutive":"Dooley Tombras","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"The Knoxville-based ad agency\u2019s recent milestones include five Effie Awards, including Gold and Bronze honors for its \u2018It\u2019s Josh O\u2019Clock\u2019 campaign for Josh Cellars, as well as expansion through the acquisition of Buenos Aires-based agency Ni\u00f1a, marking its first international office and enhancing its creative capabilities."},{"companyName":"Joe Public","url":"\/profile\/joepublic","clients":[],"location":"City of Johannesburg Metropolitan Municipality South Africa","yearFounded":1998,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/joepublic-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"69413474-193e-4e0d-9314-0ecdda96f85f"},"showReel":"","featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":true,"awarded":false},"paid":"false","topExecutive":"Gareth Leck","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"The South African shop, with offices in Johannesburg, Cape Town, Durban, London, Amsterdam and Antwerp, took home 15 awards at the Bookmark Awards for its campaigns with Chicken Licken, Nedbank and Amnesty International South Africa, showcasing excellence in digital innovation. Additionally, in 2024, it was named Agency of the Year at the Loerie Awards and Large Agency of the Year at the Financial Mail AdFocus Awards."},{"companyName":"Bursty","url":"\/profile\/bursty","clients":[],"location":"Yarra City Australia","yearFounded":2020,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/bursty-resized.png","bucket":"thedrum-user-assets-prod","mediaGuid":"c96fb196-749e-4205-bb94-94352c1e2be4"},"showReel":"","featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":false,"awarded":true},"paid":"false","topExecutive":"James Ward","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Specializing in sport and lifestyle branding, the creative agency has quickly gained recognition for its innovative approach to storytelling and collaboration since opening its doors in 2020. In 2025, the agency was awarded Social Idea of the Year at the Mumbrella Awards while notable clients include Puma, Netflix, Mitre 10, TEG, Forty Winks, the AFL Players\u2019 Association and Nedd\u2019s Milk."},{"companyName":"Zulu Alpha Kilo","url":"\/profile\/zulu-alpha-kilo","clients":[],"location":"Toronto Canada","yearFounded":2008,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/zulualphakilo-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"6c80430b-46da-4c1c-8e48-a9f7922a565a"},"showReel":"","featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":true,"awarded":true},"paid":"false","topExecutive":"Mike Sutton","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Zulu Alpha Kilo continued to defy industry sameness in 2025, cementing its reputation for bold, unconventional creativity with standout work that drew global attention. Its \u2018Art Rate Monitor\u2019 for the Art Gallery of Ontario earned recognition at the D&AD Awards, it picked up multiple accolades at the ADC Awards, including a prestigious Silver Cube, and its \u2018W\u00e4sche of the Wild\u2019 for Destination BC won in the Creative Innovation category at The Drum Awards for Marketing."},{"companyName":"Super Nice","url":"\/profile\/super-nice","clients":[],"location":" United States","yearFounded":2025,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/superniceagency-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"2e771e0e-4d55-480c-b8eb-136cce5f0634"},"showReel":"","featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Jared Kozel & Barry Sonders","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Launched in early 2025, this agency from ex-VML CCO Jared Kozel and long-time collaborators Barry Sonders and MJ Speakman has been embracing an empathy-first ethos to scale rapidly. By May, it had opened a new headquarters in Atlanta\u2019s Old Fourth Ward and secured notable clients including Delta Air Lines, Norwegian Cruise Line, Kickstarter, Wegmans and SurveyMonkey."},{"companyName":"Ragged Edge","url":"\/profile\/ragged-edge-agency","clients":[],"location":"Greater London United Kingdom","yearFounded":2007,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/CkHWav3v.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"e7e02982-2f1d-4821-ba38-a6f44184c747"},"showReel":"","featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Max Ottignon","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"The London studio boldly redefined itself in mid-2025 with a full-spectrum brand overhaul, embracing tactile, earthy tones and a shifting-horizon motif that symbolizes transformation and ambition beyond superficial style. Simultaneously, the agency boosted client impact with the rebrand of car insurance company Marshmallow, contributing to its $2bn valuation following its first profitable year."},{"companyName":"Coolr","url":"\/profile\/coolr","clients":[],"location":"Greater London United Kingdom","yearFounded":2018,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/Coolr-Social-LogoPurpleBlock.jpeg","bucket":"thedrum-user-assets-prod","mediaGuid":"86a7c545-eac0-46c8-8828-31619becfcb4"},"showReel":"","featured":[],"recommendedData":{"recommended":true,"clientRated":false,"ranked":true,"awarded":true},"paid":"false","topExecutive":"Adam Clyne","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Coolr celebrated a 70% year-on-year revenue surge this year and expanded to over 130 employees, fueled by private equity backing and major new wins including Britvic and Bupa. It also added Mecca Bingo as a client following a competitive pitch. At The Drum Marketing Awards EMEA 2025, Coolr and Deliveroo earned Silver for Best Influencer Marketing Campaign."},{"companyName":"UltraSuperNew","url":"\/profile\/ultrasupernew","clients":[],"location":" Japan","yearFounded":2007,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/usn.jpeg","bucket":"thedrum-user-assets-prod","mediaGuid":"645894fc-8f12-4ff5-b8bd-e8fa69bdc597"},"showReel":{"provider":"youtube","identifier":"2GGUewbuXtE"},"featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Marc Wesseling","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"UltraSuperNew, the once Harajuku-born creative agency, has transformed into a global powerhouse in 2025, bolstered by a bold repositioning as a fully integrated network spanning Tokyo, Singapore, and Amsterdam, and anchored by a new Shibuya HQ and creative hub-gallery, KURA, fostering cross-regional storytelling and collaboration. The agency also elevated its creative firepower by hiring Copenhagen-born art director Diana Ganea, formerly of Wieden+Kennedy, to the Tokyo office, where she\u2019s already shaping campaigns for Skyn, Sheraton, Jameson and Yousician with a surreal, tech-infused visual style."},{"companyName":"Gus","url":"\/profile\/gus","clients":[],"location":"New York County United States","yearFounded":2020,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/gus.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"beada18c-8a9a-4137-bf88-07e13c7eeb59"},"showReel":"","featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Graham Douglas & Spencer LaVallee","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Gus Agency\u2019s 2025 highlights included securing high-profile creative assignments for\u00a0Blueland and A24, launching a rebrand for Harry\u2019s Inc as the newly minted Mammoth Brands and creating a public art piece for Flamingo. Founded by creative vets Spencer LaVallee and Graham Douglas in 2020, this creative shop has made a name for itself for its consistently disruptive creative."},{"companyName":"The Many","url":"\/profile\/the-many","clients":[],"location":"Los Angeles County United States","yearFounded":2010,"logo":{"type":"logo","uri":"s3:\/\/images\/original\/themanyagency-logo.jpg","bucket":"thedrum-user-assets-prod","mediaGuid":"08b89e5f-5800-4632-acb8-c3d08cd59655"},"showReel":"","featured":[],"recommendedData":{"recommended":false,"clientRated":false,"ranked":false,"awarded":false},"paid":"false","topExecutive":"Todd Lombardo","OfficerJobTitle":null,"OfficerName":null,"chiefCreativeOfficer":null,"ownership":null,"editorial":"Participation is and always will be the future.' That's the philosophy of Venice Beach's The Many. 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