James Kirkham

Founder

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Social Media

It wasn’t just social media that won it for Zohran Mamdani
Brand Safety

Saudi just bought EA. Can brands justify appearing in gaming’s best sandboxes now?
Marketing

Could the best approach to sports sponsorship be to just go with the flow?
Media

Is Rumble worth the trouble for any advertisers?
Marketing

Why the Messi signing makes David Beckham’s Inter Miami a blockbuster brand