In his role at the IAB Media Center, Jason leads initiatives focused on advancing media standards across the digital video and out-of-home. Previously, he held senior media roles at Ferrero, PepsiCo, and the Boston Beer Company, as well as investment roles at major media agencies such as MediaVest, Mullen, and Carat. He has authored several IAB guides, including the Digital Out-of-Home Measurement Guide. Outside of work, Jason enjoys tennis and skiing when not spending time with his family.
