Megan Thee Stallion is the latest celebrity to front a Dunkin’ ad, following the brand’s success with stars such as Ben Affleck, Matt Damon and Jeremy Strong.
Now, the Savage singer is taking to an orange and pink stage to promote Dunkin’s latest protein drink in an 80s workout class-style spot, which is part of its ‘Dunk n’ Pump’ campaign.
Developed with Artists Equity, the studio founded by Matt Damon and Ben Affleck, it is set to an original track created by Megan. To her fans, the rapper has long channelled various alter egos, such as Tina Snow and The Hot Girl Coach, so the project aligns well with her personal brand.
The campaign extends beyond the film with a series of limited-edition merch drops and partnerships.