Sir Martin Sorrell on the Big Six’s shake-Up and industry consolidation

In partnership with FT Studios, The Drum at Davos is a compelling mini-series that delves into the key trends shaping this year’s World Economic Forum and the ripple effects on the media and marketing industry. Hosted by The Drum's editor-in-chief, Gordon Young, this series brings together leading industry voices to unpack the critical themes driving global conversations and their impact on business, technology, and creativity. Through insightful discussions and expert analysis, this series offers an exclusive look at the trends set to define the future of our industries and the world.