Ogilvy has emerged as the world’s most awarded agency network in The Drum’s World Creative Rankings 2025.
Number one network Ogilvy was responsible for the third-most awarded campaign of last year, ‘Michael CeraVe’ for L’Oréal
The Drum has analyzed 2,460 campaigns from 1,653 clients working with 1,215 agencies composed of 661 chief creative officers, 839 executive creative directors, 2,692 creative directors, 1,615 copywriters and 2,027 art directors from 77 countries.
Solidifying its reputation as a global creative powerhouse with an impressive haul of accolades across major industry award programs, Ogilvy highlighted its continued dominance in the advertising world by returning to the number one in our list of the world’s most awarded agency networks. It’s probably no surprise it also has the world’s most awarded chief creative officer in Liz Taylor, too.
Hot on its heels is VML in number two. McCann ranks third, followed by DDB and then FCB.
Advertisement
The World Creative Rankings are compiled over the course of a calendar year by carefully analyzing the performance of thousands of pieces of creative work across 24 major industry awards programs, including The Drum Marketing Awards and The Drum Awards Festival.
That data is then used to determine the people rankings – the CCOs, ECDs, creative directors, art directors and copywriters responsible for the most creatively awarded work in 2024. Their companies are then ranked, with these rankings including the best agencies, networks and holding companies, which are also split by country and region.
The advertisers who fund the world’s most awarded work are also ranked, while the sectors that offer the richest return in creative gongs, whether that be Food & Drink, Automotive, Retail or Charity, are also evaluated.
Head over to our dedicated World Creative Rankings hub to see the full list.