Four art directors from European agency Serviceplan have taken joint first spot in The Drum’s 2025 rankings of the best art directors.
Serviceplan art director Tanvi Phalek is one of four joint winners in the category
The Drum's World Creative Rankings have been revealed, celebrating the creatives and agencies responsible for last year’s most-awarded campaigns.
Here, we spotlight art directors with the top five in this year's rankings made up of four art directors who represent Munich-headquartered agency, Serviceplan. They include art director Tanvi Phalek, innovation art director Camille Nizet, art director Rohil Borole, and senior art director Kai West Schlosser.
Borole and Schlosser hold on to their title, having ranked top last year. Phalek and Nizet have shot up the table this year to join them, after finishing joint 63rd in the corresponding 2024 list.
Six projects have propelled the Serviceplan art directors to greatness, with three of them featuring in the top 20 most-awarded campaigns of 2024. They include 855-How-to-quit (Opioids) for Anzen Health, Aizome Wastecare for Aizome, and Price Packs for Penny Market.
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Serviceplan Munich ranked as the fourth most awarded agency in the world, with its Hamburg studio placed 26th.
The fifth-placed art director this year is Sy-Jenq Cheng from FCB New York. Cheng worked on three projects inside the top 50 most award-winning campaigns, including the highest-ranking campaign Dreamcaster for Michelob.
The World Creative Rankings is compiled over the course of a calendar year by carefully analyzing the performance of thousands of pieces of creative work across 22 major industry awards programs, including The Drum Marketing Awards and The Drum Awards Festival.
That data is then used to determine the people rankings – the CCOs, ECDs, creative directors, art directors and copywriters responsible for the most creatively awarded work in 2024. Their companies are then ranked to show the best agencies, networks and holding companies, which are also split by country and region.
The advertisers who fund the world’s most awarded work are also ranked. The sectors that offer the richest return in creative gongs, whether that be Food & Drink, Automotive, Retail or Charity, are also evaluated.
Head over to our dedicated World Creative Rankings hub to see the full list of the most-awarded art directors in the world, plus all of our other tables and breakdowns, as well as full details of the methodology that goes into the production of the rankings.
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