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Advertising: Who Cares?

How much adtech does the industry really need? With Alessandro de Zanche

There's probably not anyone alive who could give you a full inventory of the adtech ecosystem, with new providers and approaches popping up seemingly every day. Our guide through that thicket is consultant Alessandro de Zanche.

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How much adtech does the industry really need? With Alessandro de Zanche

There's probably not anyone alive who could give you a full inventory of the adtech ecosystem, with new providers and approaches popping up seemingly every day. Our guide through that thicket is consultant Alessandro de Zanche.

Does the agency business model need to be reimagined? With Michael Farmer

There's perhaps no-one in the world who's thought more about ad agency business models than Michael Farmer. He quite literally wrote the book on the subject, with Madison Avenue Manslaughter and its recent sequel Madison Avenue Makeover. Today, we talk to Michael about what he sees ahead for the agency world.

Does adland have a perception problem with younger talent? With Crispin Reed

As part of the Advertising: Who Cares? project, consultant Crispin Reed conducted research into young people's attitudes to advertising, with some surprising (and, for the business, alarming) results. Here, we look at the findings and what the biz can do about them.

Is ad measurement having a heyday or an identity crisis? With Denise Turner or Route Research

Measuring reach, viewability, effectiveness and just about everything else has become a huge business in advertising, with a dizzying array of practitioners and approaches. In this episode, with Route Research's Denise Turner we ask how to separate the wheat from the chaff, and how the industry can get better at joining the dots between all those practitioners.

Does the era of infinite choice make comms planning essential? With Sally Weavers of Craft Media

In the world of media, the last few decades have seen an explosion of channels, formats and suppliers. Making sense of all that is the job of planners, including specialist 'communications planners' like Sally Weavers of Craft Media. But what does planning even look like in a world of infinite media possibilities?

How can agencies protect creativity in the age of AI? With Uncommon's Lucy Jameson

As the co-founder of one of modern advertising's most storied agencies, Lucy Jameson knows a thing or two about creativity. With the advent of AI, is the agency model of monetized creativity under threat or bolstered?

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Is the advertising world in trouble?

In this introductory episode, The Drum's Steven Antoniewicz interviews the co-founders of the Advertising: Who Cares? movement, Brian Jacobs and Nick Manning. Veterans of the advertising and media worlds, the duo has spent the last year sounding the alarm on major threats to the industry they love.

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Chloe & David: Communication, Pressure, and the True Meaning of High Performance

Chloë Davies & David Enwright join Emma Harris to tackle the overwhelming truth of our industry. We're getting candid about the shocking lack of real communication, the insane pressure to constantly deliver, and why we're all feeling so undervalued. We're also dissecting what "high performance" actually means, because it's certainly not about running yourself into the ground. This episode is about stopping the madness and finding clarity.

From Council Estate To Creative Heights With Simon Hatter

Simon Hatter is a creative and entrepreneur who rose from a council estate after losing his father at a young age, surviving an abusive stepfather, and growing up in a world hostile to being gay. It’s a powerful story of resilience, courage, and success.

Amina & Ndu: Marketing in a Divided World - Pressure, AI, and the Inability to Disconnect

Amina Folarin & Ndubuisi Uchea join Emma Harris to explore why the marketing industry feels more pressured and crazy than ever. We're getting honest about how the world's divisions and economic struggles are amplifying everything, making people feel unseen and unsafe. We're also tackling the relentless demands on CMOs, the double-edged sword of AI, and the constant struggle to disconnect when work is always in our pockets.

Has social killed craft - or reinvigorated it?

The death of craft, like the deaths of so many things, is declared with regularity. One culprit accused of killing it: social and the wider world of digital media. Our guests look into the data and the feelings of real creatives to ask: has social really killed craft?

Sherilyn & Zaid: Burnout, Boundaries and the Myth of “Getting It All Done”

In this episode, Sherilyn Shackell and Zaid Al-Kasab join Emma Harris to unpack why work has always been hard and why it feels so relentless right now. From the reality of burnout and mental health to the pressure of endless to-do lists, “always-on” expectations and post-COVID hangovers, they explore what’s actually driving exhaustion in our industry. This is a raw, hopeful conversation about leadership, choice, sleep, boundaries and why slowing down isn’t weakness, it’s how you survive and perform without breaking yourself.

Moneyball for Marketers

Sports marketing thrives on emotion - but it also demands precision. In this episode, we explore how programmatic out-of-home brings flexibility, real-time relevance and smarter measurement to fan-first campaigns that perform on and off the pitch.

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