You have until February 11 to submit your entries, which will be judged by an all-brand jury chaired by Diageo’s global retail media lead, Roger Dunn. Here’s what you need to know.
The official deadline for The Drum Awards for Commerce Media is fast approaching.
The Awards, sponsored by Mirakl Ads and Chicory, will shine a spotlight on brands, retailers and tech innovators leading in the space today.
Roger Dunn, Diageo’s global retail media lead, will chair an all-brand jury, with Church & Dwight’s director of digital commerce capabilities, Marissa Godlewski, acting as vice-chair.
Together, Dunn and Godlewski will anchor a panel made up of senior leaders, each selected for their hands-on experience and strategic influence in commerce media. These include executives from Bayer, Colgate-Palmolive, Hanesbrands, Heineken, Kraft Heinz and Mondelez International.
From global FMCG giants to digital-first disruptors, the full jury reflects the breadth and maturity of commerce media today
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With 33 award categories spanning the full breadth of commerce media, this year’s awards celebrate excellence across creativity, effectiveness, technology, partnerships and people. Entrants can showcase standout work in Creative & Content Integration, demonstrate impact through Effectiveness & Measurement, highlight innovation in Technology & Data or recognize success in Partnerships & Strategy.
There are also dedicated categories celebrating Sector Excellence across key industries, as well as People & Teams awards honoring the talent driving growth. Topping it all off, the Top Honors recognize the very best networks, agencies and brands shaping the future of commerce media.
The Drum will announce the nominees on Thursday, March 26, at 12pm ET.
After an initial round of pre-judging, the jury panel will gather at The Drum’s Commerce Media Global Leaders’ Forum in Miami, Florida, to debate the shortlisted entries and award gold, silver or bronze accolades.
Entries will be judged objectively on their own merit, regardless of budget, project size or resource scale. Judges evaluate submissions across three equally weighted criteria: planning, execution and results.
The jury will be looking for evidence of…
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The Awards ceremony will take place on Monday, April 27, in Miami.
But winning is just the beginning. Those who are rewarded with an accolade will have the opportunity to feature in articles, reports, interviews and join countless events in The Drum’s calendar. The winning case study will also be shared with The Drum’s global audience and the results will contribute to the renowned World Creative Rankings.