Optimizing Your B2B Marketing Strategy with Video

Creative

Sponsored by
Join The Drum's associate editor Kendra Barnett with Kandace Barker, Head of B2B Practice, Initiative and Sonya Hand, VP and B2B Strategy Lead, Merkle and Penry Price, VP of Marketing Solutions at LinkedIn. They discuss the value of immersive video in reaching buyers in new ways, integrating video and CTV into your marketing strategy, and measuring your success.