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5 days ago

4 min read
2026 will be the year of the indie: welcome to a landmark year in agency evolution
Sam Anderson ,
Intelligence editor ,
The Drum

27 Jan 2026

4 min read
Gareth Davies: Despite agency angst, 2026 could be a year of creative reinvention
Gareth Davies ,
CEO ,
Leagas Delaney

21 Jan 2026

4 min read
Why media buying needs an offline data backbone
The Drum ,
Editorial ,
The Drum

16 Jan 2026

9 min read
‘We keep talking redundancies but not the fallout’: Agency leaders’ 2026 outlook
Sam Anderson ,
Intelligence editor ,
The Drum

16 Jan 2026

4 min read
Leaner on the surface, stronger underneath – why consolidation is forcing agencies to rethink...
Jenni Baker ,
Senior Editor ,
The Drum

15 Jan 2026

3 min read
AI has left the sandbox. Agencies need systems, not demos
Laurel Burton ,
CEO ,
Instrument
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15 Jan 2026

4 min read
Dentsu’s stalled exit leaves it with two options: Refocus or reinvent
Tristan Rice ,
Partner ,
SI Partners

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15 Jan 2026

4 min read
Dentsu’s stalled exit leaves it with two options: Refocus or reinvent
Tristan Rice ,
Partner ,
SI Partners
Premium Item

13 Jan 2026

10 min read
Agency life after holdcos: Ajaz Ahmed and Tiffany Rolfe in conversation
Cameron Clarke ,
Editor ,
The Drum
Premium Item

03 Oct 2025

7 min read
Forrester predicts 15% agency job losses in 2026. Is the ‘agencies as agents’ era over...
Sam Anderson ,
Intelligence editor ,
The Drum

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14 Jan 2026

11 min read
Gen AI licensing, server-side tracking & more: The AI and tech trends shaping 2026
Sam Anderson ,
Intelligence editor ,
The Drum
Premium Item

13 Jan 2026

10 min read
Agency life after holdcos: Ajaz Ahmed and Tiffany Rolfe in conversation
Cameron Clarke ,
Editor ,
The Drum

08 Jan 2026

6 min read
CES 2026: Why agencies are finally treating AI as software, not slideware
The Drum ,
Editorial ,
The Drum

08 Jan 2026

6 min read
Stagwell bets the business on ‘The Machine’ – and on not being too big to change
Gordon Young ,
Editor-in-Chief ,
The Drum

07 Jan 2026

4 min read
Yannick Bolloré makes the case for AI as agency infrastructure at CES 2026
Margo Waldrop ,
Content Writer ,
The Drum

07 Jan 2026

6 min read
Seven months in: Justin Thomas-Copeland’s plan to futureproof the 4As – and the indust...
Gordon Young ,
Editor-in-Chief ,
The Drum

29 Dec 2025

7 min read
Year in Review: How Omnicom’s IPG takeover made a new ‘big 5’ (or should that be 2?)
Sam Anderson ,
Intelligence editor ,
The Drum

23 Dec 2025

8 min read
Year in Review: WPP’s leadership, losses and learnings
Amy Houston ,
Senior Reporter ,
The Drum

19 Dec 2025

5 min read
I’m a betting man; it helps me run my business
Fergus McCallum ,
CEO, TBWA\MCR

18 Dec 2025

5 min read
The Drum Honors 2025: The top creative leaders in advertising categories this year
Sam Anderson ,
Intelligence editor ,
The Drum

15 Dec 2025

5 min read
Why advertising must find a way off the doom loop
Gareth Davies ,
CEO ,
Leagas Delaney

05 Dec 2025

7 min read
WPP is out of the FTSE 100. The M&S playbook might show how it can get back in
Barry Dudley ,
Partner

04 Dec 2025

4 min read
The most awarded independent agencies in The Drum Honors 2025: PR shops on top
Sam Anderson ,
Intelligence editor ,
The Drum

04 Dec 2025

4 min read
The 10 most awarded network agencies in The Drum Honors 2025
Sam Anderson ,
Intelligence editor ,
The Drum

03 Dec 2025

7 min read
The 50 most awarded agencies in The Drum Honors 2025
Sam Anderson ,
Intelligence editor ,
The Drum

03 Dec 2025

5 min read
Daniel Hulme: Could we use AI to make an ad as loved as the Lewis Christmas spot?
Daniel Hulme ,
Chief AI officer ,
WPP

01 Dec 2025

5 min read
Why 2025 will be remembered for the great reset in media and advertising
Nick Manning ,
Co-founder

28 Nov 2025

3 min read
Ex-WPP CCO John O’Keeffe: DDB is a creativity powerhouse Omnicom can’t lose
John O'Keeffe ,
Former WPP Global CCO

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